@Article{584364, author = "Beata Gotwald-Feja", title = "Komunikacja marketingowa w realiach "omnichannel" : ujęcie modelowe", year = 2017, volume = , number = 1 (47), journal = Marketing i Zarządzanie (d. Problemy Zarządzania, Finansów i Marketingu), pages = s. 261-271, }