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TYTUŁ ARTYKUŁU
The possibility to utilize methods and techniques in investigating the effectiveness and productivity of marketing actions
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CZYSTY TEKST
Krzysztof Błoński, Mateusz Wiścicki, The possibility to utilize methods and techniques in investigating the effectiveness and productivity of marketing actions, Folia Oeconomica Stetinensia, 2006 / Tom 5(13), s. 173 - 194
BIBTEX
Krzysztof Błoński and Mateusz Wiścicki. The possibility to utilize methods and techniques in investigating the effectiveness and productivity of marketing actions. Folia Oeconomica Stetinensia, 5(13):173–194, 2006.
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@article{bazhum119983,
author = {Błoński, Krzysztof and Wiścicki, Mateusz},
title = {{The possibility to utilize methods and techniques in investigating the effectiveness and productivity of marketing actions}},
journal = {Folia Oeconomica Stetinensia},
year = {2006},
volume = {5(13)},
pages = {173--194},
issn = {1730-4237},
url = {https://bazhum.muzhp.pl/articles/119983}
}