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Does the Product Type Influence on Attitudes Toward Cause-Related Marketing?
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CZYSTY TEKST
Jesus M. Barroso-Mendez, Mercedes M. Galan-Ladero, Clementina Galera-Casquet, Victor Valero-Amaro, Does the Product Type Influence on Attitudes Toward Cause-Related Marketing?, Economics and Sociology, 2013 / Tom 6 / Numer 1, s. 60 - 71
BIBTEX
Jesus M. Barroso-Mendez, Mercedes M. Galan-Ladero, Clementina Galera-Casquet, and Victor Valero-Amaro. Does the Product Type Influence on Attitudes Toward Cause-Related Marketing? Economics and Sociology, 6(1):60–71, 2013.
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@article{bazhum326158,
author = {Barroso-Mendez, Jesus M. and Galan-Ladero, Mercedes M. and Galera-Casquet, Clementina and Valero-Amaro, Victor},
title = {{Does the Product Type Influence on Attitudes Toward Cause-Related Marketing?}},
journal = {Economics and Sociology},
year = {2013},
volume = {6},
number = {1},
pages = {60--71},
issn = {2071-789X},
url = {https://bazhum.muzhp.pl/articles/326158}
}