Dorota Serafin

1 artykuły w 1 czasopismach

• Defining prosumption for marketing : understanding the nature of prosumption after the emergence of Internet-based social media Opublikowano w: International Journal of Management and Economics 2012 / Tom 36 / s. 124 - 142

  2012

  Dorota Serafin

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  Dorota Serafin, Defining prosumption for marketing : understanding the nature of prosumption after the emergence of Internet-based social media , International Journal of Management and Economics, 2012 / Tom 36, s. 124 - 142

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  @Article{ authors = " Dorota Serafin", title = "Defining prosumption for marketing : understanding the nature of prosumption after the emergence of Internet-based social media ", journal = "International Journal of Management and Economics", issue = "2012 / Tom 36", pages = "124 - 142" }

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