TYTUŁ ARTYKUŁU

Potential value of a customer as a key determinant of increase in the value of the firm and customers relations portfolio

AUTORZY
Bogdan Gregor, Małgorzata Grzegorczyk
TYTUŁ CZASOPISMA
Service Management
WYDANIE
2008 / Tom 3
STRONY
187 - 193
ROK
2008
WYDAWCA
Wydawnictwo Naukowe Uniwersytetu Szczecińskiego
ISSN
1898-0511

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CZYSTY TEKST

Bogdan Gregor, Małgorzata Grzegorczyk, Potential value of a customer as a key determinant of increase in the value of the firm and customers relations portfolio, Service Management, 2008 / Tom 3, s. 187 - 193

BIBTEX

Bogdan Gregor and Małgorzata Grzegorczyk. Potential value of a customer as a key determinant of increase in the value of the firm and customers relations portfolio. Service Management, 3:187–193, 2008.

Pokaż kod BibTeX 
@article{bazhum311499,
  author = {Gregor, Bogdan and Grzegorczyk, Małgorzata},
  title = {{Potential value of a customer as a key determinant of increase in the value of the firm and customers relations portfolio}},
  journal = {Service Management},
  year = {2008},
  volume = {3},
  pages = {187--193},
  issn = {1898-0511},
  url = {https://bazhum.muzhp.pl/articles/311499}
}