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CZYSTY TEKST
Witold Wiśniowski, Introduction, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 9 - 10
BIBTEX@Article{ authors = " Witold Wiśniowski", title = "Introduction", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "9 - 10" }
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Cooperation of scientific centres and companies on implementation of research resultss. 17 - 34CZYSTY TEKST
Dariusz Trzmielak, Cooperation of scientific centres and companies on implementation of research results, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 17 - 34
BIBTEX@Article{ authors = " Dariusz Trzmielak", title = "Cooperation of scientific centres and companies on implementation of research results", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "17 - 34" }
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International orientation in the strategy of scientific and research institutionss. 39 - 52CZYSTY TEKST
Mirosława Pluta-Olearnik, International orientation in the strategy of scientific and research institutions, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 39 - 52
BIBTEX@Article{ authors = " Mirosława Pluta-Olearnik", title = "International orientation in the strategy of scientific and research institutions", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "39 - 52" }
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CZYSTY TEKST
Jakub Jasiczak, Bogdan Sojkin, Determinants in the marketing of a research and scientific institution, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 57 - 64
BIBTEX@Article{ authors = " Jakub Jasiczak, Bogdan Sojkin", title = "Determinants in the marketing of a research and scientific institution", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "57 - 64" }
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The role of personal marketing in forming the image of a science organizations. 71 - 88CZYSTY TEKST
Agnieszka Izabela Baruk, The role of personal marketing in forming the image of a science organization, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 71 - 88
BIBTEX@Article{ authors = " Agnieszka Izabela Baruk", title = "The role of personal marketing in forming the image of a science organization", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "71 - 88" }
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CZYSTY TEKST
Marcin Gębarowski, Educational Fairs as a Form of Promotion of Higher Education Institutions, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 93 - 103
BIBTEX@Article{ authors = " Marcin Gębarowski", title = "Educational Fairs as a Form of Promotion of Higher Education Institutions", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "93 - 103" }
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Event marketing as one of the forms of marketing innovation in scientific and research institutionss. 107 - 119CZYSTY TEKST
Aneta Olejniczak, Event marketing as one of the forms of marketing innovation in scientific and research institutions, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 107 - 119
BIBTEX@Article{ authors = " Aneta Olejniczak", title = "Event marketing as one of the forms of marketing innovation in scientific and research institutions", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "107 - 119" }
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CZYSTY TEKST
Radosław Dawidziuk, Google AdWords advertising in higher education marketing, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 123 - 129
BIBTEX@Article{ authors = " Radosław Dawidziuk", title = "Google AdWords advertising in higher education marketing", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "123 - 129" }
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Content marketing as an important element of marketing strategy of scientific institutionss. 137 - 150CZYSTY TEKST
Witold Świeczak, Content marketing as an important element of marketing strategy of scientific institutions, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 137 - 150
BIBTEX@Article{ authors = " Witold Świeczak", title = "Content marketing as an important element of marketing strategy of scientific institutions", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "137 - 150" }
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CZYSTY TEKST
Dominika Hirsch, International marketing communication - cultural context, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 157 - 170
BIBTEX@Article{ authors = " Dominika Hirsch", title = "International marketing communication - cultural context", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "157 - 170" }
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CZYSTY TEKST
Zbigniew Chmielewski, Hubert Ochmański, Dariusz Tworzydło, Image development in the Internet - opportunities and threats, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 175 - 182
BIBTEX@Article{ authors = " Zbigniew Chmielewski, Hubert Ochmański, Dariusz Tworzydło", title = "Image development in the Internet - opportunities and threats", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "175 - 182" }
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Marketing Communications in Industrial B2B Markets enhancing the Value of the Corporate Brand relying on Common Added Valuess. 187 - 191CZYSTY TEKST
Jose Ignacio Monrabal, Marketing Communications in Industrial B2B Markets enhancing the Value of the Corporate Brand relying on Common Added Values, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 187 - 191
BIBTEX@Article{ authors = " Jose Ignacio Monrabal", title = "Marketing Communications in Industrial B2B Markets enhancing the Value of the Corporate Brand relying on Common Added Values", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "187 - 191" }
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CZYSTY TEKST
Natalia Osica, Virtual press office as an efficient tool for scientific communication, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 195 - 201
BIBTEX@Article{ authors = " Natalia Osica", title = "Virtual press office as an efficient tool for scientific communication", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "195 - 201" }
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Building an image of a higher education institution as an instrument of Mega Marketings. 205 - 221CZYSTY TEKST
Lidia Białoń, Building an image of a higher education institution as an instrument of Mega Marketing, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 205 - 221
BIBTEX@Article{ authors = " Lidia Białoń", title = "Building an image of a higher education institution as an instrument of Mega Marketing", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "205 - 221" }
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Communication between scientific-research institutions and their target groups in the Web 3.0 systems. 227 - 235CZYSTY TEKST
Iris Kaiser, Communication between scientific-research institutions and their target groups in the Web 3.0 system, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 227 - 235
BIBTEX@Article{ authors = " Iris Kaiser", title = "Communication between scientific-research institutions and their target groups in the Web 3.0 system", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "227 - 235" }
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Competitions with electronic simulators for Windows & Android as marketing tools of academic institutionss. 239 - 242CZYSTY TEKST
Michel Muszynski, Competitions with electronic simulators for Windows & Android as marketing tools of academic institutions, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 239 - 242
BIBTEX@Article{ authors = " Michel Muszynski", title = "Competitions with electronic simulators for Windows & Android as marketing tools of academic institutions", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "239 - 242" }
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Why is it worth to become an engineer? - promotional activities of scientific and research institutions and commercial entitiess. 247 - 250CZYSTY TEKST
Bogumiła Marczyńska, Why is it worth to become an engineer? - promotional activities of scientific and research institutions and commercial entities, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 247 - 250
BIBTEX@Article{ authors = " Bogumiła Marczyńska", title = "Why is it worth to become an engineer? - promotional activities of scientific and research institutions and commercial entities", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "247 - 250" }
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CZYSTY TEKST
Jaromir Matulewicz, Financing marketing with EU Funds, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 255 - 274
BIBTEX@Article{ authors = " Jaromir Matulewicz", title = "Financing marketing with EU Funds", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "255 - 274" }
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CZYSTY TEKST
Authors, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 277 - 281
BIBTEX@Article{ authors = "", title = "Authors", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "277 - 281" }
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CZYSTY TEKST
About the Institute of Aviation, Marketing Instytucji Naukowych i Badawczych, 2012 / Numer 4(5), s. 283 - 285
BIBTEX@Article{ authors = "", title = "About the Institute of Aviation", journal = "Marketing Instytucji Naukowych i Badawczych", issue = "2012 / Numer 4(5)", pages = "283 - 285" }